Task 2- Analyse a broadcast
The broadcast opens with visual aids including brightly coloured graphics.
Ricky Boleto, the presenter, is seen wearing casual clothing which is appropriate to the audience.
The studio has bright coloured surroundings which keeps the audience interested.
The broadcast contents are not too hard hitting and contain light hearted news such as a robot, celebrity news and X Factor.
This contrasts well with BBCs other presenters such as BBC News at 10 which shows well dressed, formal presenters who follow the codes and conventions of TV News targeted at the middle ages audience.
Task 3- SDC News
The aim of the bulletin is to inform and educate the audience. It is designed to bring short snappy news to South Downs students.
The target audience for the programme is South Downs College Students and staff.
Visual Techniques:
The bulletin contains visual techniques in order to follow a few of the codes and conventions of TV News.
The bulletin was filmed in SDC which makes the location and surroundings appropriate for the target audience of the programme and fits in with the location it will be broadcast (South Down College).
The dress code is casual. This also works well with the audience as I am a young college student, presenting to young college students. This also helps to make the bulletin relatable.
In future broadcasts I will not wear a coat. It doesn't work well as the bulletin was filmed inside.
A successful broadcast will contain the 'anchoring' technique. This is where the presenter will have a balanced posture and stand still. This is something I would improve in future broadcasts as the technique was not used in this bulletin.
Another negative with the bulletin is the eye contact. I failed to look up to the lense as I was concentrating with reading the script. Looking to the camera lense in an important code and convention when dealing with TV News bulletins as it allows the audience to connect with the news reader and helps to build trust with the audience.
The bulletin was filmed in the style of direct address. This allowed the 'speak to one person' technique to be used.
Verbal Techniques:
The language used in the bulletin and the script contained formal vocabulary and phrasing such as 'our top story today' which is a phrase often used in BBC News.
The content of the bulletin was a report on benefits and drug scandals, this is reported in a serious manor. The language had to be formal when presenting more serious stories like this one.
The formality of the bulletin does not work well with the target audience. Students of South Downs College would relate more to light hearted news stories appropriate for their age group such as the content shown on BBC3 and MTV.
The tone of voice is fast paced yet laid back which is appropriate for the target audience. Ash Stymest has a similar style when presenting news for MTV, the channel is aimed at teens - young adults. MTV often show presenters in casual clothing and presenting a more relaxed style of bulletin.
I had a casual laid back accent when presenting the SDC News shown in the clip.
The sentence structure of the script was short and to the point. This is because the bulletin lasted 30 seconds so the report had to be fast paced and quick moving. This is similar to the style of BBC3 60 second news broadcasts.
The target audience for the programme is South Downs College Students and staff.
Visual Techniques:
The bulletin contains visual techniques in order to follow a few of the codes and conventions of TV News.
The bulletin was filmed in SDC which makes the location and surroundings appropriate for the target audience of the programme and fits in with the location it will be broadcast (South Down College).
The dress code is casual. This also works well with the audience as I am a young college student, presenting to young college students. This also helps to make the bulletin relatable.
In future broadcasts I will not wear a coat. It doesn't work well as the bulletin was filmed inside.
A successful broadcast will contain the 'anchoring' technique. This is where the presenter will have a balanced posture and stand still. This is something I would improve in future broadcasts as the technique was not used in this bulletin.
Another negative with the bulletin is the eye contact. I failed to look up to the lense as I was concentrating with reading the script. Looking to the camera lense in an important code and convention when dealing with TV News bulletins as it allows the audience to connect with the news reader and helps to build trust with the audience.
The bulletin was filmed in the style of direct address. This allowed the 'speak to one person' technique to be used.
Verbal Techniques:
The language used in the bulletin and the script contained formal vocabulary and phrasing such as 'our top story today' which is a phrase often used in BBC News.
The content of the bulletin was a report on benefits and drug scandals, this is reported in a serious manor. The language had to be formal when presenting more serious stories like this one.
The formality of the bulletin does not work well with the target audience. Students of South Downs College would relate more to light hearted news stories appropriate for their age group such as the content shown on BBC3 and MTV.
The tone of voice is fast paced yet laid back which is appropriate for the target audience. Ash Stymest has a similar style when presenting news for MTV, the channel is aimed at teens - young adults. MTV often show presenters in casual clothing and presenting a more relaxed style of bulletin.
I had a casual laid back accent when presenting the SDC News shown in the clip.
The sentence structure of the script was short and to the point. This is because the bulletin lasted 30 seconds so the report had to be fast paced and quick moving. This is similar to the style of BBC3 60 second news broadcasts.
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